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Big Ten To Play Hardball With Cable Companies Again

Jim Delany and company pull out a familiar tactic

By Apollo Forza
/ new
Elsa

The Big Ten is threatening to keep Maryland and Rutgers games off the Big Ten Network as a negotiating ploy to get local cable companies in those markets to carry the network on their basic packages. Why? Money of course.

But how much money?

Well, I wrote about it over at Eye on College Football. Let's just say it's quite a bit.